Strategies, Digitisation and Networks, 7.5 ECTS
*The course is supported by Nordic Academy of Management through our Covid-19 initiative and priority is given to doctoral students from NFF member universities.*
Within industrial marketing, collaboration is central where inter-organizational interactions take place in relationships between companies. These business relationships, linked to a number of other relationships that make up the network, have been described as enabling companies and their strategic intentions. In this, there is research showing how digitalisation changes the nature of these networks as well as the content of the relationships – or even questions the existence of the networks and the relationships.
This doctoral course “Strategies, digitalisation and networks” links research on business relations with research on digitalisation to create an understanding of how industrial markets are affected and change or need to be changed by the effects of digitalisation.
The course is divided into the following themes:
- Theme I: Interconnectivity, interdependence and networks – a theoretical background
- Theme II: Strategies from a network perspective
- Theme III: Digitalisation in and of relationships
- Theme IV: Future research – where is the new research frontiers
- Theme V: Relating own research to Theme I – IV
On completion of the course, the student will be able to (1) reflect on the roles that digitisation plays in an interconnected business context and the effects on strategy (2) compare and discuss theoretical foundations, assumptions and changes to these foundations in the intersection between networks, digitalisation and strategy and (3) practically apply ideas on digitalization, networks and strategies as well as being able to relate it to own research interests
The course is organised virtually in the format of five interactive full-day seminars on Zoom. The first seminar will take place at the beginning of April and the last seminar at the beginning of June.
The course will be given by Uppsala University, Sweden in collaboration with Örebro University, Sweden. The following persons are involved as teachers of the course:
- Sabine Gebert Persson, associate professor in marketing, Uppsala University (head of course)
- Christina Öberg, professor in marketing, Örebro University
- Leena Aarikka-Stenroos, professor, Tampere University (guest lecturing)
For more information about the course and instructions on how to register, please visit this link to the department of business studies web site for doctoral courses, fill out this form, or e-mail firstname.lastname@example.org.